MASQUE MILANO is a fragrance art company rooted in Italian excellence. Inspired by cultural legacy, journeys & captivating stories. For sophisticates looking for a deep olfactive experience through vivid notes and photorealistic fragrances.


We artfully incept memories of places and life’s tales, bottling them within singular fragrances, bridging the gap between the tangible and intangible, the real and the imagined, taking you on an emotional cinematic journey that lasts a lifetime


We create fragrances that are essential part of a person’s narrative. By blending artistry, storytelling, and a relentless pursuit of perfection, we bring out the unique beauty of each fragrance, making it as exceptional as the person wearing it. We are dedicated to inspiring sophistication, exploring the depths of the human psyche and to uncovering the beauty that lies within.


As you enter a realm of pure imagination, where memories are born anew, the scents become so vivid they overwhelm your senses. The fragrance carries you away on a journey through time and space, unearthing moments of joy and sorrow, passion and regret you thought were long forgotten. And as you bask in their radiant glow, a strange thought creeps in — could it be that your memories are not your own?


We incept a memory.
The scents feel too real.
Breath in, and you’ll remember

The story

Two lads with plenty of shared passions. Passions for traveling, reading, music. They love design objects, natural materials, hand-made details. They believe in – and adhere to – commitment at work, as well as a joie de vivre outlook to life. They are two die-hard dreamers, who resolved to bring their emotions to life. In the year 2010 – after years of research in scents and essences in Grasse and artisans across Italy, they established Masque. Like good musical directors, they learnt how to orchestrate a wide and well assorted group of maîtres parfumeurs and artisans. Fascinated by perfumes and fine fragrances, they strengthened their background by starting an educational programme in olfactory techniques (encompassing study of the reference books, attendance to seminars and training courses).

Through hard work and dedication they became better equipped in the enticing world of noses and raw materials. They put down their memories in words, it turned out a collection of “scenes”, representing moments of their past, places visited, friendships and love, emotions and recurring dreams. “If only we could bring to life each of these scenes …we would reveal our innermost self, soaring from an absolutely intimate and ineluctably private standpoint, to view things from a universal perspective…” Not just Orchestra Directors, they now turned into playwrights and producers of an Opera. Acts and Scenes in which young and talented noses – rising stars of worldwide artistic perfumery – would wear the mask and interpret their roles. Year 2013, Masque Fragranze is born.

MASQUE was born on April 1st, 2010.


Born and raised in Milan, like any true Milanese developed the conviction that this Lombard capital is the centre of the world. As a child he loved listening to music and writing poetry with his mother, and staring at his father – a glass-blower artisan – in the workshop, creating enchanting artefacts in blown glass. After teenage years spent studying, tutoring younger students and playing guitar in several rock and blues bands, an experience changed his life forever: a year of study in England, spent meeting exceptional people, but also time of silence and introspection. He fell in love with the land of Albion, its climate, pubs and Gothic literature.

On returning to Milan he graduated and became a professor at Politecnico di Milano, and was hence invited to lecture in several countries. Traveling provided him unforgettable experiences, which he captured in his travel-log. He focused his scientific research on luxury goods management, and developed first-hand knowledge of the Italian artisan heritage exploring leather – learning the technique of saddle-stitching – and goldsmith’s art – designing and creating handmade jewelry.

After these personal experiences he got even more convinced that each artisan’s workshop has a heritage of priceless know-how, which must be preserved and utilized. He joined forces with Riccardo, to create something unique, with the ultimate goal of letting the whole world experience the excellence of the Italian make.



Born in Assisi, medieval burg between Florence and Rome, he grew up in the heart of this Italian countryside until the age of 25. Passionate about visual arts, literature, music and mathematics, he studied classical guitar at the Conservatory of Perugia and then earned a master’s degree in Electronic Engineering from the University of Perugia.

He earned a Masters Degree in Business Administration from the Business School of Politecnico di Milano and met Alessandro, the eclectic and young professor who soon earned his respect and admiration. The friendship between Alessandro and Riccardo grew strong, and their shared passions for arts and perfumes encouraged them to establish their own Perfume house, free expression of creativity.